Google Ads can be powerful but only if you know how to use it effectively. With multiple networks, formats, and constant updates, it’s easy to waste budget or miss opportunities.
This practical workshop will give you a clear understanding of how Google Ads works and how to make better decisions about where to invest your time and money.
What you’ll learn
-
Understand the different Google Ads networks and how they fit together
-
Use Search, Display, Video and Performance Max more effectively
-
Make smarter decisions about your campaigns and spend
-
Understand how remarketing can bring customers back
-
Get ahead of changes in AI-powered search and campaign types
